Elevate
Your
Estate
Agency
Business
Consistently secure
£10,000+ Fees

Are you ready to transform
your estate agency?
We are James Kendall, David Warburton, and Ian Storey. Together, we’ve each transformed our estate agency businesses, moving from low fixed fees of £999 to achieving premium fees of £10,000+
We teach ambitious agents our proven system and provide the exact tools they need to thrive in the mid-to-high-end market, secure five-figure fees, and achieve the ultimate work-life balance.
Are you facing these challenges?
- Competing with low-end agents
- Pipeline too small to cover costs or profit
- Struggling to get in the doors of higher-value homes
- Losing instructions to overvaluing, low-fee competitors
- Difficulty negotiating buyers to the right price
- Lacking confidence to charge your worth

You're not alone.
Many estate agents share these same concerns: a pervasive unease about the future, feelings of overwhelm when it comes to facing the challenges ahead, lacking the tools and support needed to elevate their estate agencies.
You have the recognition that change is essential for success, but you are not sure where to begin. That’s where The Complete Agent comes in. We have successfully navigated these common challenges in our own businesses, ultimately creating our ARC System, designed to help estate agents like you thrive in the mid-to-high-end of the market. We will equip you with the strategies and confidence to take your estate agency to the next level.
Learn how we removed the trial and error to thrive in every housing market. Let us teach you our 3-Step ARC System to consistently get in the doors of the best homes in your area, command consistent five-figure fees, and build a stellar reputation.
Each of us have transformed our own fixed-fee estate agencies competing at the lower end of the market, into thriving businesses in the mid-to-high-end market. Now, we’re here to help ambitious agents like you achieve the same success.

Value-Packed
Mastermind Events
Exclusively for Foundation and Pinnacle members
As a member of our paid packages, you will receive an exclusive invitation to Mastermind Events held every quarter at venues around the UK.

Expert
Marketing
Content
and
Mentoring
for Your
Estate
Agency Success
Believe it or not, elevating your estate agency to this level is not some dream. With our ARC System and support, you can achieve it too.
On a postcode exclusivity basis, The Complete Agent will give you the tools you need to execute our ARC System, get in the doors of the right homes and increase profitability of your estate agency.
On signing up to one of our packages, you will become part of a group of non-competing agency owners across the UK who are all striving to be the very best in their areas.
How you can benefit as a member
- Direct Mail CampaignsHigh-impact letter templates designed to captivate mid-to-high-end homeowners, boost credibility, and position you as the agent of choice. Members consistently use them to secure multi-million-pound valuations and five-figure fees.
- Quarterly In-Person Mastermind EventsInvitations to quarterly member-only events hosted by Ian, James, and David, delivering insights, support and connections with like-minded, non-competing businesses.
- Buyer LetterA targeted marketing tool that connects motivated buyers with mid-to-high-end homeowners, positioning you as the expert in demand for their area.
- Monthly Virtual WorkshopsEngaging and collaborative sessions over video call to discuss valuable insights, set goals, and strategise marketing plans.
- Members-Only WhatsApp GroupEngage in our exclusive WhatsApp group to connect, ask questions, share successes, and gain support in our collaborative and empowering community of estate agents.
- Mentors Private WhatsApp GroupGet direct access to Ian, David, James, and The Complete Agent team, offering you a confidential and supportive space to ask questions and seek guidance.
- Blog and Social Media ContentFresh, seasonally tailored blog post content and social media campaigns every month, crafted to resonate with your ideal clients to boost your brand visibility.
- Postcode ExclusivityGuaranteed exclusivity in your selected postcode areas, ensuring you benefit from all membership features without competition from other agents.
From just
£497 + VAT
per month


Estate Agents
- Buyer Letter
- Monthly Newsletter
- Private Facebook Group
- Exclusive Content
Estate Agents
- Postcode Exclusivity
- Quarterly In-Person Mastermind Event
- Members-Only WhatsApp Group
- Monthly 'On The Market' Letter
- Quarterly 'Not On The Market' Letter
- Monthly Blog Post
- Monthly Social Media Post
Estate Agents
- Monthly Virtual Workshop
- Private WhatsApp Group with the TCA Mentors
Your Questions Answered
Common questions you may have about joining
No problem. We are more than happy to answer your questions over the telephone.
What Our Members Say
It's good to get other opinions from estate agents that you really respect and value in an industry where, traditionally, people don't share that much. I really like that you can share and you can bounce ideas off each other.
Carroll Property

I've got over 20 years experience in the industry, but you never stop learning. It’s like having your own boardroom of industry experts. Just so much support, knowledge, experience and expertise in the room.
Piccolo Property

Meet Your Mentors



Join the mentors at The Complete Agent, three estate agency experts with 60 + years of combined experience, on their weekly podcast. Packed with valuable insights, advice and personal stories to help improve your business.
Listen for free now on Apple, Spotify, Amazon Music or wherever you get your podcasts.
